The three-tier menu — Silver, Gold, Platinum — exists because cars arrive in very different conditions. The mistake clients make most often is paying for Platinum when their car needed Silver, or paying for Silver when their car needed Platinum. Here is how we actually walk a new client through the choice on first contact.
Start with the car's history, not the price tag. A two-year-old car driven daily in Dubai, kept in covered parking, with no obvious paint defects under direct sun, is a Silver candidate. A five-year-old daily driver with visible water-spot rings and dull interior plastics is Gold. A pre-owned luxury or supercar bought without service history, or any car showing real swirl marks and oxidation under direct sun, is Platinum.
Silver in plain terms. Two-stage wash with wax sealant, full wheels and rims, interior Tornador and vacuum, leather cleaned and protected. The job takes 4–6 hours and resets the car to a clean, protected baseline. If your car already looks acceptable under indirect light, Silver is the right starting point — and you can step up later if needed.
Gold in plain terms. Everything Silver delivers, plus deep wheels and rims, water-spot removal, UV protection across interior and paint, and a high-gloss wax sealant. The job takes 6–8 hours and is the right cadence for a well-loved enthusiast car or a luxury daily driver kept on top of routine maintenance.
Platinum in plain terms. A full reset: hand decontamination wash, tar and brake-dust removal, full-body machine polish, and paint correction. 6–8 hours, and the car returns with a finish that is closer to new-car than to a typical pre-owned condition. This is the right service if you intend to keep the car long-term, are protecting a resale value, or want to remove visible swirl marks and oxidation that direct sun reveals.
Ceramic coating sits separately. Ceramic is no longer bundled into Platinum — we offer it as a dedicated add-on service that pairs naturally with a Gold or Platinum detail. Keeping it separate gives you a real choice about protection horizon (a few months with wax versus years with ceramic) instead of forcing every full-detail booking into the same envelope.
Mixing tiers across the year. A common pattern with our membership clients: Platinum once on the first visit to establish the protected baseline (with ceramic add-on if you want the long horizon), then alternating Gold and Silver visits at planned intervals. That keeps the long-term cost predictable without losing the finish quality. The wrong pattern is the opposite — Silver every visit on a car that never had a baseline reset. The damage compounds and the eventual restoration costs more than doing it right at the start.
When in doubt, send us a photo. We respond to inspection photos within a few hours and will recommend the tier honestly. We have no interest in upselling a client into a service their car does not need; we want them to be a member for years.